Clifford
Breed: Staffordshire Bull Terrier
Barking from: Western Australia
What's up dog?
Cliffs determination though adversity has always been apparent from the moment he was born. Cliff entered the world a little different to most pups. Born with a cleft lip and palate. What better way to show the world that different is just as good, than to become a dual trained operational search and rescue dog with the State emergency services.
Cliff thrives on training and interacting with the public.
Put his uniform on and his nose is on the job. He has successfully assisted in locating missing people and couldn’t be happier with his pay for the day, a squeaky ball.
2025 Australia People's Choice
We believe no dog should be left behind.
Every dog entered into the competition is automatically in the running for the 2025 People’s Choice Award — and the winner will be decided by you, the public.
This year, we’re giving the love back to our communities.
Each year, our campaign is supported by a number of incredible charities across Australia that work tirelessly to improve the lives of dogs and people alike. In 2025, we’re shining a spotlight on these organisations and the vital work they do.
As part of the voting process, every voter will have the chance to donate to our amazing mental health or dog-focused charities.
It’s your vote, your voice, and your opportunity to make a difference.
