Digital Marketing Coordinator - Hire or get hired

Recruiting a Digital Marketing Coordinator or looking for your next Digital Marketing Coordinator job?

 

As a specialist recruitment agency in Marketing and Digital, we work with top Digital Marketing Coordinators and senior marketing leaders across Australia, New Zealand, and the UK. Whether you're looking to hire a permanent Digital Marketing Coordinator or need a contract financial executive to guide your business through change, our recruitment consultants have the expertise and market insight to help.

We’ve placed dozens of senior marketing professionals into roles across industries, from ASX-listed corporations to fast-growing SMEs. Our understanding of the talent landscape allows us to connect employers with marketing professionals who not only meet technical requirements but align with leadership and cultural needs too.

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56%

Marketing recruitment trends continue to shift, with strategic planning (64%), customer experience (50%), and social media (39%) emerging as key skill areas for development. Businesses are focusing on lead generation (60%) and brand awareness (54%), while AI and automation remain secondary concerns at 14%, reflecting a cautious but growing interest in technology-driven marketing solutions.

Hiring activity remains subdued, with 42% of respondents not planning any marketing hires this year. However, demand persists for junior roles such as marketing assistants (19%) and coordinators (14%), alongside a resurgence of generalist positions as businesses tighten budgets. AI is impacting content creation the most (41%), followed by creative asset generation (27%) and SEO (21%), underscoring the industry's shift toward automation in digital marketing functions.

Most organisations (58%) report stable staff turnover, with 56% expecting no change in the next 12 months. However, retention remains a focus as businesses seek to build adaptable, cross-functional teams to navigate shifting market demands. While digital skills continue to be essential, creativity, research, and design are emerging as critical competencies, reinforcing the need for well-rounded marketing professionals in an increasingly competitive space.