The Recruitment Industry is Becoming...

July 15, 2021


This means that NSW and Victoria dominate in terms of the number of agencies. The prevalence of business' head offices in Sydney and Melbourne also concentrates agencies in these cities. Rather than answer the question of what is the recruitment industry, I always answer the question by explaining what the recruitment industry is becoming. Many industries have to adapt, and recruitment is no different – it's been undergoing constant change since its inception. So, here is my answer: 

The recruitment industry is becoming even more competitive than in previous years. Although barriers to entry are increasing through the use of technology and the cashflow requirements of maintaining contract and temp staff, it is still relatively easy to start your own recruitment agency. For recruitment agencies, however, the fierce competition from other agencies is being replaced by the competition from recruitment teams working within organisations. Just like other industries, recruitment is being disrupted by technology. Social media and software tools have taken some of the mystery out of the ability of recruiters to identify and introduce talent to prospective employers. But just as the fax disrupted the delivery of CVs in person, email killed the fax, and now social media is changing the way we engage with job boards, the recruitment industry adapts and survives, simply because it is more than just sending a CV and is much more about people doing business with people. In summary, the recruitment industry is more complicated than most expect and is changing all the time

Grow your career and teams with people2people


In business since 2005 in Australia, NZ, and the United Kingdom, people2people is an award-winning recruitment agency with people at our heart. With over 12 offices, we specialise in accounting and finance, business support, education, executive, government, HR, legal, marketing and digital, property, sales, supply chain, and technology sectors. As the proud recipients of the 2025 RCSA and SEEK Outstanding Large Agency Awards, we are dedicated to helping businesses achieve success through a people-first approach.

Recent articles

By people2people March 3, 2026
Is working from home a right or a privilege in Australia? Explore the legal boundaries of flexible work under the Fair Work Act, common employer mistakes, and how to build a compliant hybrid model in 2026.
By people2people February 27, 2026
A new report reveals how lack of childcare benefits is driving working parents to reduce hours or leave jobs entirely. Discover why childcare support is becoming essential for employee retention and productivity.
By Ben Wheeler February 22, 2026
AI-driven redundancies are prompting employers to rethink automation strategies. Explore why some roles are returning, how to balance AI with human capability, and what sustainable workforce planning looks like in 2025 and beyond.

Latest PR features