This Digital Marketing Specialist has 14 years of hands-on experience working across professional services environments. Their recent work has included analysing performance, reporting on conversion and optimising paid media, with regular responsibility for SEO and email marketing. They are comfortable using Google Ads, Meta Ads Manager and SEMrush, and are confident learning new systems when processes or reporting requirements change. Colleagues would describe them as methodical, reliable and comfortable with deadlines, with a consistent focus on accuracy, follow-through and clear communication. One of their stronger recent contributions involved work that increased organic traffic, while they also contributed to initiatives that built clearer performance dashboards. They are used to working with managers, colleagues and external stakeholders, and can adjust their communication style depending on the audience and urgency of the issue. The candidate is particularly strong in paid media and campaign strategy, and tends to approach problems by understanding the detail first before deciding on a practical next step. They have also had exposure to education, giving them a useful ability to adapt to different operating environments, systems and stakeholder expectations. They are now looking for a permanent role in a collaborative team. In their next move, the opportunity to broaden their skills is an important consideration. They are open to hybrid working where the role allows it and value clear expectations around performance. In interview, they present as considered and straightforward, with a preference for giving practical examples rather than overstating their experience.
