This candidate offers 6 years of experience as a Digital Marketing Specialist, primarily within education. Their recent work has included reporting on conversion, managing digital campaigns and optimising paid media, with regular responsibility for paid media and content optimisation. They are comfortable using SEMrush, HubSpot and Google Ads, and are confident learning new systems when processes or reporting requirements change. Colleagues would describe them as process-minded, accurate and consistent, with a consistent focus on accuracy, follow-through and clear communication. One of their stronger recent contributions involved work that increased organic traffic, while they also contributed to initiatives that built clearer performance dashboards. They are used to working with managers, colleagues and external stakeholders, and can adjust their communication style depending on the audience and urgency of the issue. The candidate is particularly strong in email marketing and SEO, and tends to approach problems by understanding the detail first before deciding on a practical next step. They have also had exposure to travel, giving them a useful ability to adapt to different operating environments, systems and stakeholder expectations. They are now looking for a contract role with meaningful project work. In their next move, greater responsibility is an important consideration. They are comfortable working in the office and are also open to a balanced hybrid arrangement. In interview, they present as considered and straightforward, with a preference for giving practical examples rather than overstating their experience.
