This Digital Marketing Specialist has 3 years of hands-on experience working across property environments. Their recent work has included optimising paid media, analysing performance and reporting on conversion, with regular responsibility for email marketing and SEO. They are comfortable using SEMrush, HubSpot and Meta Ads Manager, and are confident learning new systems when processes or reporting requirements change. Colleagues would describe them as practical, detail-focused and responsive, with a consistent focus on accuracy, follow-through and clear communication. One of their stronger recent contributions involved work that grew campaign reach, while they also contributed to initiatives that improved conversion rates. They are used to working with managers, colleagues and external stakeholders, and can adjust their communication style depending on the audience and urgency of the issue. The candidate is particularly strong in campaign strategy and analytics, and tends to approach problems by understanding the detail first before deciding on a practical next step. They have also had exposure to travel, giving them a useful ability to adapt to different operating environments, systems and stakeholder expectations. They are now looking for a permanent role in a collaborative team. In their next move, career progression is an important consideration. They are open to hybrid working where the role allows it and value clear expectations around performance. In interview, they present as considered and straightforward, with a preference for giving practical examples rather than overstating their experience.
