This Digital Marketing Specialist has 9 years of hands-on experience working across e-commerce environments. Their recent work has included managing digital campaigns, analysing performance and reporting on conversion, with regular responsibility for paid media and SEO. They are comfortable using Meta Ads Manager, HubSpot and SEMrush, and are confident learning new systems when processes or reporting requirements change. Colleagues would describe them as organised, calm and dependable, with a consistent focus on accuracy, follow-through and clear communication. One of their stronger recent contributions involved work that improved conversion rates, while they also contributed to initiatives that grew campaign reach. They are used to working with managers, colleagues and external stakeholders, and can adjust their communication style depending on the audience and urgency of the issue. The candidate is particularly strong in analytics and email marketing, and tends to approach problems by understanding the detail first before deciding on a practical next step. They have also had exposure to education, giving them a useful ability to adapt to different operating environments, systems and stakeholder expectations. They are now looking for a contract role with meaningful project work. In their next move, the opportunity to broaden their skills is an important consideration. They value a supportive manager, clear priorities and a team that communicates well. In interview, they present as considered and straightforward, with a preference for giving practical examples rather than overstating their experience.