Marketing Coordinator - Hire or get hired
Your complete guide to the Marketing Coordinator Role: Duties, salary & hiring tips
Purpose of the Marketing Coordinator
The Marketing Coordinator provides day-to-day support for marketing campaigns, events, and content, ensuring timely execution and alignment with strategy.
Marketing Coordinator's duties and responsibilities
• Event Support:
Coordinate logistics for webinars, trade shows, and internal events.
• Content Scheduling:
Manage social media calendars and post scheduling.
• Admin Tasks:
Maintain marketing databases and campaign trackers.
• Vendor Liaison:
Communicate with printers, designers, and other suppliers.
• Team Support:
Assist senior marketers with research and reports.
Coordinate logistics for webinars, trade shows, and internal events.
• Content Scheduling:
Manage social media calendars and post scheduling.
• Admin Tasks:
Maintain marketing databases and campaign trackers.
• Vendor Liaison:
Communicate with printers, designers, and other suppliers.
• Team Support:
Assist senior marketers with research and reports.
Requirements and qualifications for a Marketing Coordinator
• 1–2 years’ experience in marketing or administration
• Strong attention to detail and organisational skills
• Familiarity with digital platforms and basic analytics
• Effective communication and multitasking ability
• Proficiency in Microsoft Office and CRM tools
• Strong attention to detail and organisational skills
• Familiarity with digital platforms and basic analytics
• Effective communication and multitasking ability
• Proficiency in Microsoft Office and CRM tools
Hiring a Marketing Coordinator or looking for your next Marketing Coordinator job?
Whether you're an employer seeking a skilled Accounts Payable Manager or a candidate ready for your next career move, we can help.
Submit your resume or request top talent today – our expert Marketing and Digital recruiters are ready to assist.
Add your custom HTML here
Our latest jobs
65%
Retaining staff was accounting leaders #1 challenge in 2022
89%
Qualified roles were the most difficult to fill for accounting leaders in 2022
56%
Hired temporary or contract staff in 2022 to fill an immediate need
Marketing and Digital Market Update
Marketing recruitment trends continue to shift, with strategic planning (64%), customer experience (50%), and social media (39%) emerging as key skill areas for development. Businesses are focusing on lead generation (60%) and brand awareness (54%), while AI and automation remain secondary concerns at 14%, reflecting a cautious but growing interest in technology-driven marketing solutions.
Hiring activity remains subdued, with 42% of respondents not planning any marketing hires this year. However, demand persists for junior roles such as marketing assistants (19%) and coordinators (14%), alongside a resurgence of generalist positions as businesses tighten budgets. AI is impacting content creation the most (41%), followed by creative asset generation (27%) and SEO (21%), underscoring the industry's shift toward automation in digital marketing functions.
Most organisations (58%) report stable staff turnover, with 56% expecting no change in the next 12 months. However, retention remains a focus as businesses seek to build adaptable, cross-functional teams to navigate shifting market demands. While digital skills continue to be essential, creativity, research, and design are emerging as critical competencies, reinforcing the need for well-rounded marketing professionals in an increasingly competitive space.
Hiring activity remains subdued, with 42% of respondents not planning any marketing hires this year. However, demand persists for junior roles such as marketing assistants (19%) and coordinators (14%), alongside a resurgence of generalist positions as businesses tighten budgets. AI is impacting content creation the most (41%), followed by creative asset generation (27%) and SEO (21%), underscoring the industry's shift toward automation in digital marketing functions.
Most organisations (58%) report stable staff turnover, with 56% expecting no change in the next 12 months. However, retention remains a focus as businesses seek to build adaptable, cross-functional teams to navigate shifting market demands. While digital skills continue to be essential, creativity, research, and design are emerging as critical competencies, reinforcing the need for well-rounded marketing professionals in an increasingly competitive space.
