Masterclass - The Neuroscience of Leading Sales Teams

Tuesday, 24 June 2025, 8.30AM-9.30AM, Parramatta CBD

New event



Date: Tuesday, 24 June 2025
Time: 8.30AM-9.30AM (8.15AM arrival)
Venue: Level 3, 100 George Street, Parramatta NSW 2150

This 1-hour session on The Neuroscience of Leading Sales Teams, facilitated by Kristen Hansen, explores how stress and uncertainty affect the brain’s ability to make decisions, regulate emotions and communicate effectively in high-pressure environments. Participants will understand the importance of psychological safety and how to engage the brain’s reward system—leveraging feedback, recognition and goal framing to drive motivation and sustain performance.

Kristen also introduces practical strategies for building cognitive agility and resilience, helping leaders move from reactive to proactive thinking and reset after setbacks like customer conflict or rejection. The session highlights the role of emotionally and socially intelligent communication in shaping high-performance teamwork and customer experiences. It equips leaders with brain-based coaching techniques to lead energising, future-focused conversations that enhance both individual and team performance.

New event



Date: Tuesday, 24 June 2025
Time: 8.30AM-9.30AM (8.15AM arrival)
Venue: Level 3, 100 George Street, Parramatta NSW 2150

This 1-hour session on The Neuroscience of Leading Sales Teams, facilitated by Kristen Hansen, explores how stress and uncertainty affect the brain’s ability to make decisions, regulate emotions and communicate effectively in high-pressure environments. Participants will understand the importance of psychological safety and how to engage the brain’s reward system—leveraging feedback, recognition and goal framing to drive motivation and sustain performance.

Kristen also introduces practical strategies for building cognitive agility and resilience, helping leaders move from reactive to proactive thinking and reset after setbacks like customer conflict or rejection. The session highlights the role of emotionally and socially intelligent communication in shaping high-performance teamwork and customer experiences. It equips leaders with brain-based coaching techniques to lead energising, future-focused conversations that enhance both individual and team performance.

About Kristen Hansen

Kristen Hansen is the founder of EnHansen Performance providing managers and executives with strategies to build leadership, resilience, adaptability, creativity, coaching, self-management and engagement skills. Kristen is one of the pioneers in the field of Neuroleadership and draws from her post graduate studies in the Neuroscience of Leadership and 20 years of management roles with major Australian organisations.

Kristen is an International Keynote Speaker and author of her book TRACTION: The Neuroscience of Leadership and Performance. She has also now accredited a team of 25+ leadership consultants in her NeuroTREAD framework as accredited facilitators.

Sarah Stone


Sarah is the Co-Founder of LinkABLE and a seasoned executive, respected thought leader, and experienced change strategist dedicated to shaping the future of work.

With a strong focus on business effectiveness and strategy, she has successfully led transformative programs across organisations ranging from start-ups to global enterprises of 55,000 employees.

Thomas Sphabmixay


Thomas Sphabmixay leads TMS Financial, a 33-year-old CPA Tax & Accounting practice, and for over six years has been a Board Advisor at Wize Mentoring.

Working with 100+ accounting and bookkeeping practices across Australia and the United States, he's helped firm owners build businesses that run without them through team structure, workflow systems, and capacity planning.

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