Career Advice

Corporate Language and Personal Presentation in the Workplace

Posted by John
min read

As Austrian-British philosopher Ludwig Wittgenstein once said, 'The limits of my language are the limits of my world.' By not choosing our words suitably, accurately and with precision, we are inadvertently limiting our ability to provide powerful customer service, business development, insightful market scope, robust sales, promotions and broad spectrum business in general. Dressing appropriately for your profession or type of work can significantly enhance your confidence and influence the perceptions of those around you.

Applying your communication skills to your workplace and work colleagues

Employers regard sound communication as the most important of the soft skills. Whether in an interview, in the workplace or over the phone, the power of strong communication skills can affect success in an interview, a phone screen and in the general working environment. When within a working environment, using correct language, choosing words carefully and aligning  conversations to the different situations we experience will lead to respect, admiration from colleagues and even possibly to inadvertent progression up the career ladder.

The importance of presentation in the workplace

As Nicole Williams (Career Columnist at US News and World Report) states, 'The problem with appearance is that it translates to performance. Even if your boss doesn't think that they're thinking any less of you, they will subconsciously think it.' In the working environment, perception truly is reality. The power of professionalism in presentation is paramount to success. Looking the part and presenting the appropriate visual image represents the brand and company for which you are working. Anyone who owns a 'power outfit' knows that the right clothes can be a big confidence booster. We must admit: when we look powerful, we feel powerful. The success of any personal encounter begins at the first handshake, long before either party speaks. Here are some final tips to dress for success. 'Dress for the occasion. If the occasion is business, then dress as if you mean business.'

  • Dark colours – black, navy and darker shades of grey – psychologically imply power, authority, knowledge, responsibility and success.
  • Brown shows that you are dependable and stable.
  • White is a good choice for a blouse or shirt, since it conveys clean, formal and sophisticated.